Media and Information Literacy

Saturday, November 17, 2018

Media And Information Literacy: Its Definition and Purposes


           
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          Humans love to learn, know and to discover such new things that catches their attention. With the influence of new high technology gadgets, people can now learn and analyze the gathered information, connect and share the data to the other people, and can be able to do these things without hassle. So what is the definition of Media Literacy, Information Literacy and Technology Literacy?
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 Media Literacy

                        Media Literacy is the ability to access, analyze, evaluate and create media in a variety of forms. It is a 21st century approach to education. It provides a framework to access, analyze, evaluate, create and participate with messages in a variety of forms — from print to video to the Internet. Media literacy builds an understanding of the role of media in society as well as essential skills of inquiry and self-expression necessary for citizens of a democracy.

Media Literacy is the ability to:

  • Create media thoughtfully and conscientiously. 
  • Assess the influence of those messages on thoughts, feelings and behaviors.
  • Decode media messages.            

The Benefits of Media Literacy:

  • Expands the concept of literacy, as today's messages come in many forms and literacy can no longer refer simply to the ability to read and write.
  • Offers a solution to public health issues such as body image issues and substance use, exacerbated by toxic media messages.
  • Empowers all people to engage in a global media environment.

Information Literacy
         Information literacy is the ability to discover and use various types of information. It's an essential skill for navigating the information age. 
Source:https://www.lynda.com/Higher-Education-tutorials/What-information-literacy/368046/420105-4.html
         It empowers people in all walks of life to seek, evaluate, use and create information effectively to achieve their personal, social, occupational and educational goals. It is a basic human right in a digital world and promotes social inclusion in all nations.



Source:https://libguides.madisoncollege.edu/InfoLitStudents

    It is a crucial skill in the pursuit of knowledge.  It involves recognizing when information is needed and being able to efficiently locate, accurately evaluate, effectively use, and clearly communicate information in various formats.  It refers to the ability to navigate the rapidly growing information environment, which encompasses an increasing number of information suppliers as well as the amount supplied, and includes bodies of professional literature, popular media, libraries, the Internet, and much more.  Increasingly, information is available in unfiltered formats, raising questions about its authenticity, validity, and reliability.  This abundance of information is of little help to those who have not learned how to use it effectively.
An information literate person should be able to: 
  • Identify information needs and determine the extent of information needed.  Clearly and concisely define the question to be answered, and realize that the question may evolve.
  • Locate and retrieve appropriate sources of information. 
    • Understand the structure of information: how is it produced, disseminated, organized, cataloged, stored, and retrieved, and how these factors vary by discipline.  For example, how do scholars or professionals keep up to date in and contribute to their field.
    • Use indexes and other search tools effectively and efficiently to find specific resources (e.g., select appropriate tools, formulate search strategies, use appropriate search techniques, evaluate results)
  • Evaluate information and its sources critically.
    • Understand different types of sources and formats, and how to use them.
    • Evaluate the relevance and reliability of the information retrieved.
  • Synthesize the information retrieved, integrate it into one's current knowledge base, and successfully apply it to the original information need.
  • Present this newly acquired knowledge so that others can use it. 
    • Determine the audience's needs and the best presentation format; know the standards and criteria for presenting information in the relevant subject/field/discipline.
    • Properly cite sources: direct the audience to sources of further information and acknowledge one's sources.
  • Translate these abilities and concepts to new projects and disciplines.

In addition to providing access to information, Wesleyan's librarians assist students in developing research skills appropriate for their particular needs and levels of scholarship.  We offer sessions with individual students, group sessions outside of class, in-class presentations, and extensive assistance for course-integrated instruction on learning from and contributing to the professional literature of a field.  
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Technology Literacy     
           Technology literacy is the ability to effectively use technology to access, evaluate, integrate, create and communicate information to enhance the learning process through problem-solving and critical thinking.It  helps one to communicate, solve problems, and enhance life-long learning skills for future progress. Technology Skills: Technology skills are computer skills that one must possess to utilize technology effectively in any academic or non-academic setting and an ability to effectively use technology to access, evaluate, integrate, create and communicate information to enhance the learning process through problem-solving and critical thinking.

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